The SYNC + Hugh & Grace Income Opportunities Explained
Listen to the Episode Below
Show Notes
Welcome to the SYNC Your Life podcast episode #285! On this podcast, we will be diving into all things women’s hormones to help you learn how to live in alignment with your female physiology. Too many women are living with their check engine lights flashing. You know you feel “off” but no matter what you do, you can’t seem to have the energy, or lose the weight, or feel your best. This podcast exists to shed light on the important topic of healthy hormones and cycle syncing, to help you gain maximum energy in your life.
In today’s episode, I share a recent webinar where I join the co-CEO of Hugh & Grace, Sara Jensen, to talk about how SYNC and Hugh & Grace can truly serve people on all levels in hormone health. Hormone health education, telehealth, fitness, and nutrition through SYNC along with the simple swap physical products of Hugh & Grace make the perfect partnership for a dual income opportunity.
To learn more about the SYNC affiliate program and the course + certification bundle, click here.
To join my Team at Hugh & Grace, click here.
To learn more about my favorite 3rd party tested endocrine disruption free products, including skin care, home care, and detox support, click here.
To learn more about the SYNC fitness program, click here. You will need access to the core program before moving into the monthly membership.
To learn more about virtual consults with our resident hormone health doctor, click here.
If you feel like something is “off” with your hormones, check out the FREE hormone imbalance quiz at sync.jennyswisher.com.
To learn more about the SYNC Digital Course, check out jennyswisher.com.
If you’re interested in becoming a SYNC affiliate and Certified Coach mentored by me, you can learn more here.
Let’s be friends outside of the podcast! Send me a message or schedule a call so I can get to know you better. You can reach out at https://jennyswisher.com/
Enjoy the show!
Episode Webpage: jennyswisher.com/
Transcript
285-SYNCPodcast_SYNCHugh&Grace
[00:00:00] Jenny Swisher:
[00:00:57] Jenny Swisher: Welcome friends to this episode of the Sync Your Life podcast. Today I’m sharing with you a recent webinar that I co hosted that covers the details on what it looks like to become a hormone health advocate with both my SYNC program and my strategic partnership with Hugh and Grace. It goes without saying that I’ve been on this mission of creating more hormone health education since 2019 and I’ve added things into the SYNC program such as female specific fitness, nutrition, and even telehealth options.
[00:01:23] Jenny Swisher: When I decided to partner with Hugh and Grace a year ago, it made absolute sense. As they are the perfect physical products that complement what I already teach. If you’ve considered taking your health coaching business to a new level with both the SYNC certification and affiliate program, along with partnering with Human Grace for a dual income opportunity, this episode is for you.
[00:01:41] Jenny Swisher: We dive into all the details here. I truly wish to serve the whole woman. And it starts with education, and it involves all the things that we mention in this call. So without further ado, let’s dive in.
[00:01:52] Jenny Swisher: Perfect. All right, everybody. Welcome to this special call where we’re partnering two different opportunities in one. So like I said, this is going to probably, I’m hoping we can keep it under an hour, but we have a lot of amazing people that are going to be speaking to you. We have a testimonial to share.
[00:02:06] Jenny Swisher: We have the CEO of Hue and Grace coming on here at the end as well. And my good friend, Jamie, who will be covering comp plan details and all the things. So we want to kind of cover everything for you tonight.
[00:02:16] Jenny Swisher: Emotions over the last couple of weeks, whether you’ve been involved in direct sales previously or not. But here’s what I know for sure, like if we come into this really looking to serve and make an impact, income will follow. And for me, it’s about finding a place that is truly aligned and I’ll share a little bit of my story with that too as we go.
[00:02:34] Jenny Swisher: So I’m going to go ahead and share my screen and get started. If you guys could keep yourselves muted, that would be awesome. And then we can open it up at the end for Q& A, or you’re, you’re welcome to type in questions in the chat as well. Let me share my screen.
[00:02:59] Jenny Swisher: There we go. All right. So when I start presenting, I will not be able to see you. So if you do any sort of like crazy dancing or raising hands or anything, I probably won’t see it. but we’re going to rock and roll. Okay, so like I said, we’re going to talk to you tonight about how to really serve hormone health in a multitude of ways, right?
[00:03:26] Jenny Swisher: We’re really, I’d like to say we’re serving the whole woman. So we’re going to talk about how hormone health education factors into that. We’re going to be talking about how you might even be able to refer to telehealth, in the women’s health space. We’re talking about female physiology, specific fitness, affiliate marketing opportunities.
[00:03:40] Jenny Swisher: There’s a lot to cover here. I’m excited for this though, because the need for this information and the need for service here is really, really huge. I want to start here with these powerful statistics, because I think they really speak for themselves. I have a feeling that you were led to this call because something about hormone health rings true for you, whether it was your own story or whether you’re dealing with something now, or if it just piques your interest and you want to know more about it.
[00:04:02] Jenny Swisher: So let’s start here. 72 percent of women say that they have been gaslit in their doctor’s 64 percent of women are on oral birth control for reasons other than birth control, 25 percent of women are on antidepressants, and 54 percent will be offered antidepressants during perimenopause. 72 percent of women will deal with hormone imbalance, if not before peri, then during.
[00:04:25] Jenny Swisher: Infertility rates are the highest they’ve ever been at 48 million estimated couples struggling around the world in 2024. It’s as of right now estimated that only 5 percent of Americans are considered metabolically healthy.
[00:04:37] Jenny Swisher: And the most important thing to know here, friends, is that hormones are the chemical messengers of our body. So while we like to think things like, I just need the right workout program, or I just need the right, you know, I need to dial it in with my nutrition. Ultimately, if our hormones are out of balance, Those things really come second, right?
[00:04:54] Jenny Swisher: hormone health really is sort of the cornerstone and the benchmark of everything when it comes to your health. The other thing I want you to understand is that the average woman applies over 168 chemicals to her body each day. Yes, I said 168. So the things that we’re using, like, Deodorants and makeup and cosmetics and skin care and, cleansers and moisturizers.
[00:05:14] Jenny Swisher: 168 total chemicals per day. Now recently I learned that girls under 18 actually average more than that. At over 200 chemicals per day. The average man is just over 80 when it comes to how many chemicals he applies to his body per day. to say that there is a need in the realm of hormone health is truly an understatement.
[00:05:34] Jenny Swisher: Instagram last year in 2023, the number one trending topic was hormone health. And I think it’s for good reason. I think women in particular are really stepping into this idea that they don’t deserve to live in low energy. And they don’t deserve to be told everything is normal when perhaps they certainly don’t feel optimal.
[00:05:52] Jenny Swisher: And we’re going to talk about that here tonight as well. So, my name is Jenny Swisher. It’s a pleasure to meet you. I’m the founder of SYNC. I’m also an integrative health practitioner, certified personal trainer, fitness nutrition specialist, and women are not small men certified.
[00:06:04] Jenny Swisher: But When people ask me, like, how did you get into hormone health? I always say really unfortunately through my own struggles. So truth be told, I graduated college with communications and English writing background. I thought I was going to work for a book publisher my whole life.
[00:06:20] Jenny Swisher: I really wanted to work my way up the corporate ladder and that was my dream. And soon after I got married, actually in my early twenties, I started to experience chronic migraines and I couldn’t really figure out what was going on or what was causing them. I started to do everything in the sort of modern medicine world to see if I could figure it out.
[00:06:38] Jenny Swisher: Went to multiple neurologists. Spinal specialists. I had, I did Botox for migraine. I did anti seizure drugs. I did neck surgeries. I had four neck surgeries in two years, trying everything to really just, I was like, if you’ve got to cut my head off at this point, I will do whatever I need, but you name it.
[00:06:54] Jenny Swisher: I tried it, over the course of those four or five years. ultimately it was functional medicine. And a root cause approach to my health that really changed the game for me. I got involved with home health and fitness. I started getting interested in more holistic approach to wellness, changed up the way I was eating.
[00:07:11] Jenny Swisher: I started supplementing unique to my body with what my body needed. working with a functional medicine doctor who wanted to peel back the onion to see why I was having these migraines fast forward a few years to my late twenties, I finally figured out my way with the migraines.
[00:07:26] Jenny Swisher: Thanks to those things. And my husband and I found ourselves struggling with infertility. So when I learned that hormone imbalance was really the root of my migraines, and then fast forward a few years and realized that actually that also contributes to now my now infertility. You could say that hormone health has sort of just sort of plagued me in different ways throughout my life.
[00:07:46] Jenny Swisher: And so I really attribute my desire to go deeper and to learn more.
[00:07:51] Jenny Swisher: I always tell people I keep a, Bluetooth speaker in my shower because I love podcasts and stuff like that so much, but I started to really dig and dive deeper into functional wellness. And I did that myself through these different certifications. And what I slowly started to learn was that a lot of what society was preaching to be health was like the six pack abs and the, you know, you should do these workouts or like ketogenic diets or fasting all these different like trends that were popping up.
[00:08:21] Jenny Swisher: But when I really started to invest in. True health and understanding that again, from a root cause perspective, I started to almost immediately see that there were definite differences between the way men and women approached health and also how their bodies are designed.
[00:08:37] Jenny Swisher: So in this journey, I owned a gym for six years where I did personal training, small group, personal training. I loved it. I loved being in front of people and teaching classes and training. And I had both male and female clients. And over the course of those few years, I learned very quickly that male bodies and female bodies are very different, right?
[00:08:55] Jenny Swisher: I would have this, I would have a man and woman come in the door. Same time. They would enroll in 90 days of full body transformation, six days a week of training with me. And normally the men would say, you know, I’m really not interested in, you know, drinking your protein shake. I’m really not interested in your meal plans.
[00:09:10] Jenny Swisher: Like I eat what my wife cooks, but I’m going to come for the workouts. I’m like, okay, great. And then the women would come in the door and they would say, What meal plan and should I do the broccoli florets or should I steam them myself? Like they wanted to know every detail of the meal plans. They wanted to do the shake and they went all in.
[00:09:24] Jenny Swisher: And so at the end of 90 days, we would do these different metabolic assessments, right? We would look at like waist to hip ratio. We would look at fit test assessment and men would have these outstanding results over the course of 90 days. women seem to struggle. We all know this, right? And so I had seen that happen. I had had that happen in my own journey, with just weight loss resistance and hormone imbalance. And so I started to wonder like, why is this happening?
[00:09:47] Jenny Swisher: Right? Like, and I wanted so badly to tell every, every woman that came in my gym who was struggling. I wanted to say, have you ever looked at your hormones? Are you working with like a root cause functional medicine type of doctor? but I didn’t know enough yet at that point,
[00:10:00] Jenny Swisher: So a good friend of mine introduced me to Dr. Stacey Sims, who is one of the leading pioneers in the space of women’s health in the realm of fitness and nutrition. So that’s kind of what my background is. I really got invested in her stuff. Actually, ironically, I have one of her books here. I started diving into her books.
[00:10:15] Jenny Swisher: I took both of her different certifications on cycle sinking and menopause. and really just dove deep into wanting to understand why women need to be training and fueling different than men and why that really matters. we have decades and decades of research.
[00:10:30] Jenny Swisher: In health and wellness, whether that has to do with cancers in the health care world and those types of things, or fitness and nutrition regimens, things like keto, intermittent fasting, et cetera, muscle confusion, all these different things you’ve heard people say to try right. But in reality, all of that research has been done on men.
[00:10:47] Jenny Swisher: So it hasn’t been until the last decade or so that we finally have research on women, thanks to people like Dr. Stacy Semps. So when we really start to look at the PubMed research, we start to see that there are these nuances and there are these differences because of our hormones.
[00:11:01] Jenny Swisher: Lisa Mosconi, Dr. Laura Bryden, and others who are saying, no, we need to take the time to research these complexities because they really matter. So that’s where I’ve really dove deep in the last six years myself. And so when I started to find myself in this world of home health and fitness, I started to really see where women thought that they needed to just follow the next thing, right?
[00:11:21] Jenny Swisher: Like the next 90 day program or 60 day thing or 21 day cleanse or whatever. And I was like, no, no, no, no. We need to really understand our unique bio individual bodies. And that’s really, if you take nothing else from this tonight, I hope you take that health is individual. So what works for you may not work for me and vice versa.
[00:11:39] Jenny Swisher: Right. And so when we can really step into understanding ourselves, our menstrual cycle, or where we are in perimenopause or what’s going on with us, hormonally, we can then self advocate for ourselves with the right doctor and uplevel the conversation with that doctor to be able to peel back the onion, to see what’s going on with us and to ultimately reach maximum energy.
[00:11:59] Jenny Swisher: I left the weight loss, world a long time ago. I don’t believe in scales or anything like that. I believe in energy because I believe that women are ultimately here to be amazing. You know, we’re already nurturing and serving our spouses, our children. Like we wear so many hats, but so many too many.
[00:12:15] Jenny Swisher: Women are left with their check engine lights flashing and they don’t know where to turn. And nine times out of ten, they’re going to their doctors and they’re being told, normal, you’re normal, your labs are normal, everything’s fine. It’s all here. So I’m here to stop that because I don’t believe in that.
[00:12:30] Jenny Swisher: And it took me lots and lots of failures in my own journey to learn that women are not small men. And until we step into that superpower and we understand our own body and we start to push back on those questions, we can stay stuck. So that’s sort of the backstory. I think it’s important to share because from there is where the story really begins with sync.
[00:12:49] Jenny Swisher: So in 2019, heading into 2020, I decided, how can I help women? Know how to do this. How can I give them the application tools to be able to follow a workout plan that’s meant for their physiology? How can I help them follow nutrition that’s meant for them and really teach them how to advocate for themselves and get to the root cause of what’s going on for them?
[00:13:10] Jenny Swisher: So we developed the sync digital course. It says six week course here, but you have lifetime access to the course. but really it’s an in depth look at all the things that I just mentioned. So we teach how to find the right practitioner. We teach how to get the proper testing. We even teach you how to interpret your own testing so that you know what to ask.
[00:13:26] Jenny Swisher: We give you print offs of, questions to take and testing to request from your doctor. we do all the legwork on giving you a supplement guide so that you know what you’re up against and what you can ask about or ask for. We cover bioidentical hormone replacement therapy, fitness, nutrition. I really just, it started off truly as a Facebook group. I was like, who wants to hear more about hormone health? And I had so many women reach out because of this upward trend, women wanting to know more on a deeper level. That I was like, there’s something here.
[00:13:53] Jenny Swisher: So I turned everything into the digital course. we also have, as you can see here, a little saliva microscope that also, is sold with the course that helps women track ovulation. If you didn’t know this, that you, you can actually track your ovulation each month, if you are cycling with your saliva patterns, they actually change over the course of the month.
[00:14:11] Jenny Swisher: So that’s how it started. And after the course was launched. Certain needs have arisen ever since. Right. So first and foremost, we had my people go through this course and they were like, well, now what? Like I’ve learned all this stuff. Like now I want to just go to, I want to go share it. Right. Because once women know the why they will apply.
[00:14:29] Jenny Swisher: Right. So they’re like, I can’t unsee this. Like now they’re learning all these things. They’re like, I feel like now I just see diet culture for what it is. And I feel like I can finally step into myself and my own body. And I’m like, yeah. So they were like, how can we, how can we share this with people? So we came out with the certification, which is also the affiliate program, which is what we’re talking about here.
[00:14:47] Jenny Swisher: So when you go through the SYNC digital course, you have the option to become certified and take a test on the material that you’re learning. That will then make you a SYNC certified affiliate or SYNC certified advocate. Now, here’s the cool thing, is that immediately upon enrolling, you do become an affiliate.
[00:15:03] Jenny Swisher: So you become an affiliate immediately. You become certified when you take the test. Hopefully that makes sense. So this is how we started. We started with hormone health education because I knew That that’s where it really does begin.
[00:15:14] Jenny Swisher: And for me, that’s where it began, right? I needed to learn. I had to go through the things and the struggle and all the wrong doctors and all the wrong things to learn that health was individual. So I wanted to shorten that struggle for women. And I wanted to say, no, this is what you need to know. This is what you need to go advocate for.
[00:15:29] Jenny Swisher: And this is going to help you move forward in the right direction. So everything in the same course, surround these, what I call five fundamentals of hormone balance, and they are sleep, bio individual supplementation, nutrition, trauma, and fitness. And so I teach you in the course, not only what common root causes are and how to get testing and all the things I mentioned, but we also teach you how to really.
[00:15:51] Jenny Swisher: look at these lifestyle factors so that you can control the controllable. So this is going to come back full circle, because when we start talking about human grace, you’re going to see a lot of overlap and similarities, which makes human grace, a great partnership for sync. So from there, we started having women in the community say, this is so awesome.
[00:16:08] Jenny Swisher: I’m learning so much, but I think I’ve now seen multiple. Wrong doctors. Sometimes I joke that I need, I need one of those like gifties on Instagram or Facebook where somebody is just raising a sign saying wrong doctor, right? Like my doctor told me my labs are normal, wrong doctor, right? Like I need one of those.
[00:16:25] Jenny Swisher: but we started to see where women were going to their OBGYN or they were going to their PCP or they were going to even a functional doctor and they were running up against this issue where they were like, I really want to have this testing done. And they were being shut down or they were asking questions and that what, you know, the doctor didn’t agree.
[00:16:39] Jenny Swisher: Or they were asking about a Dutch test. The doctor wasn’t familiar. So long story short, the community started to really show me that we need a hormone knowledgeable, Functional medicine doctor.
[00:16:50] Jenny Swisher: I had started a podcast back in 2021. We’re now 300 episodes into the podcast where I just give a lot of free information about hormone health there. I think we’ve had almost 55 functional medicine doctors interviewed on the podcast, but one of them stood out to me. I actually had made a huge asterisk in my notebook when I interviewed her, cause I wanted to come back and do a part two.
[00:17:10] Jenny Swisher: And we just saw eye to eye on so many things. She is menopause certified. She’s osteopathically trained family physician. She has full, you know, prescription ability. She’s very knowledgeable in bioidentical hormones, but that wasn’t enough for me because I was like, okay, well, I think we jive, but like, I’m really type a.
[00:17:26] Jenny Swisher: So I cannot bring somebody into my community as a resident doctor, unless I really feel good about it. we partnered, I guess it was probably about a year ago. We partnered together to offer virtual telehealth consults. To the same community. women who had taken the course, we decided to do that because I wanted to make sure she was the right doctor.
[00:17:43] Jenny Swisher: So I myself sat in on the first 120 consults with 60 women, to make sure that we completely see eye to eye on because you guys little things matter, like the type of bio HRT matters. Whether it’s compounded or over the counter, whether it’s compounded in coconut oil or melted over the microwave, whether it’s pellet or not, like these are all things that really matter.
[00:18:05] Jenny Swisher: So Dr. Paige Gutile is our resident hormone health doctor. When you become a sync affiliate, you have access to referring people into our telehealth practice. So she’s awesome. I don’t, she’s not on here with us tonight, but she, trust me.
[00:18:17] Jenny Swisher: She’s awesome. She’s been on the podcast. If you want to hear from her specifically. So from there, we started to see this need creep up where at that time I was working for another company, representing home fitness programs. I had found myself trying to fit a square peg into a round hole because I couldn’t unlearn what I had learned, which is that most, if not all fitness programs were designed for male physiology.
[00:18:38] Jenny Swisher: I was starting to see all these women who were following these workout programs for home. they were catered to male physiology and they were struggling. They were dealing with the weight loss resistance. They were dealing with the belly fat, they were dealing with the low energy.
[00:18:50] Jenny Swisher: And after going through Sims courses and these different things that I had learned from, I realized, well, this all makes sense. There’s so much zone three cardio in home fitness programs, right? Women don’t actually need that zone three cardio on a daily basis, especially if we want to work in alignment with our hormones.
[00:19:07] Jenny Swisher: I started to learn other things as well. Like we need adequate rest between sets. in home fitness programs, they don’t allow for enough rest between sets for women because they’re trying to condense the program into a set amount of time. these are all things that when I say I was trying to fit a square peg into a round hole, I would say things to women like, okay, you can kind of follow these programs at home, but you need to hit pause on this and don’t do the hit part of this.
[00:19:28] Jenny Swisher: And it got really confusing, right? So we decided let’s just create our own fitness program. So I partnered with Kelsey Linsman. Her credential list is too long to say. She’s like certified personal trainer. she has an amazing brand called empower her fitness. She empowers girls age five to 85 to really discover their inner strength.
[00:19:45] Jenny Swisher: She’s a Ted talker. She’s a motivational speaker. she has competed in different strength competitions, has won them. She has done all the things. she’s actually, she’s also been on the podcast as well. If you want to hear from her specifically, but she really also believes in these philosophies of reversing diet culture and teaching women how they are supposed to step into their strength.
[00:20:04] Jenny Swisher: So we developed a 28 day fitness program, specific to strength training and progressive overload, which is exactly what women need. And we launched that June 1st, the summer. So of course the next need from there was women did the 28 day program, which by the way, we recommend people do for 90 days.
[00:20:20] Jenny Swisher: Because if you’re doing progressive overload, you should continue that plan for three months. But we started to have women at the end of the summer say, I want more. So we came out with a monthly membership, which I’ll talk about as well. So let’s stop there and I’ll give you sort of an overview of the current products that we have under the sync umbrella.
[00:20:35] Jenny Swisher: It is trademarked as of earlier this summer, but as a sync certified affiliate, you receive 15 percent commission on all products that you refer. So that includes the sync digital course, the certification. The saliva microscope that I mentioned, we also have a functional fertility digital course that I filmed with functional registered dietician, Alyssa Broadwater.
[00:20:57] Jenny Swisher: I don’t always claim to be the expert, so I bring the experts in with me when I create content. we also have a digital course called the gut microbiome and it is co created with Dr. Laura Brown, who’s the best selling author of Beyond Digestion. we have the SYNC fitness program, the SYNC monthly membership, and the telehealth consults with Dr.
[00:21:13] Jenny Swisher: Paige. So coming soon also from SYNC because I like to just consistently see the next need and serve the woman where she is, right? And so we have these awesome things coming. I want to start in the middle, which is SYNC in Spanish. We have an awesome SYNC certified affiliate, Catalina Quintero, who has volunteered to translate everything SYNC.
[00:21:34] Jenny Swisher: She’s like, women need this information. And my. Spanish speaking friends need this information. So she’s translating all things sync into Spanish and it’s coming like next week. Like she’s supposed to have all the material to me in the next week, which is super exciting.
[00:21:46] Jenny Swisher: So we’ll be able to launch to the Spanish community very soon. we have a sync app. Coming in January of this year, which will be the way for you to track your cycle, track your workouts, your nutrition, access all things under the sync umbrella in one place, which will be really cool. And then the Perry RX, and I did this backwards on purpose is something that we’re launching at the end of this month.
[00:22:06] Jenny Swisher: This is a partnership with four of us. So this is myself. And Dr. Page with Kelsey Lintzman, our trainer, and a new guest. Her name is Miriam Jacobson. She is now our brand new on staff, so to speak, resident registered dietitian. She’s a functional registered dietitian out of California. I just, I believe in synergy and she was somebody I was like, I need you in my life and I need you contributing to my community.
[00:22:29] Jenny Swisher: So, Here’s the cool thing about the Perry RX. And I don’t want to go super deep into it. Cause I haven’t even announced this, the details of this to my affiliates yet, but this is going to be what I’m calling. And this is why we went with the name, a prescriptive fitness and nutrition approach to Perry menopause.
[00:22:44] Jenny Swisher: This is what women need. Health is individual. So ultimately we’re bringing them into this prescriptive fitness and nutrition plan. And we’re saying, Hey, we have the way for you, but we’re ultimately giving them what they need, which is a deeper dive into their bio individual health. So we will have workouts from Kelsey progressive overload structure differently than it is for sink, right?
[00:23:02] Jenny Swisher: Because the perimenopausal woman has different needs than the menstruating female or the cycling female in her fertile years. Dr. Page has put together a comprehensive. she’s calling it modern menopause approach to health. I love Dr. Page because she’s integrative. So she looks at the naturopathic methods.
[00:23:18] Jenny Swisher: She also looks at pharmaceutical and she gives you all your options. So she’s going to walk the perimenopausal woman through her options, what that might look like when she’s here so that she doesn’t have to suffer and so that she can preserve her cardiovascular health, her brain health, and all the things we know that come from taking care of your hormones.
[00:23:35] Jenny Swisher: So the PeriRx will also be a product in your arsenal at the end of this month. Super excited for that. I really wanted to serve people also, not, in a way that, Made them understand that hormone health was important. Right? And so we have different resources for you that allow you to have specific, unique links, affiliate links to all of these things pictured here. In addition to the sales pages, right? So the things that are for sale, you also have links for those, but these are free resources.
[00:24:05] Jenny Swisher: And you have links to these as well to be able to really build your brand and hormone health and to really be able to expose people to this knowledge and information. So we have a free hormone imbalance quiz. We have a 10 hour functional wellness virtual summit. So I have interviews with 10 amazing doctors in the field of functional wellness and women’s health.
[00:24:23] Jenny Swisher: I don’t even know why we give that away for free, but we do. You have access to giving that out, whether that’s through your social media, just get people interested, right? And when people click on your link as an affiliate, they’re automatically your customer. So if they decide to purchase in the future, that credit goes to you.
[00:24:36] Jenny Swisher: We have done all the legwork on the backend. I work with a brand strategist to develop amazing email sequences. I am going to deliver them more value. So for example, when someone takes the hormone imbalance quiz, they’re going to get eight emails from me over six weeks to help them realize that the results they got in that quiz are actually tied to things like blood sugar and stability, and I’m going to give them tools and resources in that email sequence to help them understand that.
[00:25:01] Jenny Swisher: And then at the end of the sequence, we invite them to join the course. So we’ve done a lot of work on this to really make sure that women are being served with both free information. And paid information and that we do a good job of getting them into these things. So also we have an evergreen hormone health webinar.
[00:25:16] Jenny Swisher: So that’s the perfect introduction to, To, to where, to why Hugh and grace marries perfectly.
[00:25:21] Jenny Swisher: Right. you heard me talk about the different, fundamentals of hormone balance. after 13 years in direct sales and a direct sales experience, I actually met with the CEO of Hugh and grace who will be on here if she’s not already. when I first talked to her, I was like, I had to apologize later because I was like, definitely RBF. Like I was like. It’s a no, it’s a hard no. I’m not doing direct sales ever again. I just had a bad taste in my mouth about direct sales and my experience. I had experienced burnout. I had experienced just working hard.
[00:25:51] Jenny Swisher: what, for what felt like for free, like I, I was like, no, like I I’m helping women in hormone health. And just because this is a hormone health company doesn’t mean I’m going to associate my name with it. And so told her no. And then it took, I think a total of maybe three or four phone calls later before I finally was like, okay, I want to hear what this company has to say.
[00:26:07] Jenny Swisher: And what pivoted it for me, what changed the game for me was when she said, Jenny, it’s not about you. It’s about the women that you can serve and how you can serve them on a deeper level. And when I really got to thinking about it, I thought, you know, I serve women in all these digital ways. I have education, I have podcasts, I have courses, but women are constantly asking me like, well, what is your favorite skincare?
[00:26:27] Jenny Swisher: That’s non toxic or what are your favorite supplements that are hormone supportive, right? Or what household care are you using? And I was, I was always just like referring them all over the place, but it is kind of nice to know that the supplements that human grace, which we’ll talk about are all third party tested for endocrine disruption.
[00:26:42] Jenny Swisher: That’s a really key point, third party tested they’re non toxic and they’re hormone supportive. So I tried the products. I fell in love and then I started to learn more about the comp plan, which we’ll talk about here. it really just made this such an easy addition to the sync arsenal.
[00:26:58] Jenny Swisher: I’ll let, Aaron and Jamie kind of take it over with human grace, I’m excited for this because when I met with Sarah and Ben, soon after I signed. They said, Oh, have you ever heard of our fundamentals of hormones? it was literally the exact same thing. They’re like, we like to help people understand how to really control the controllable within their health, within their hormone health.
[00:27:15] Jenny Swisher: So sleep supplementation. Proper nutrition, exercise, like these are all fundamentals of hormone health that this company stands by. Not only for me, but all the women on our team, all the women who are coming over and looking for ways to really help people in the world of hormone health.
[00:27:29] Jenny Swisher: So with that, I’m going to turn it over to Erin. Erin Trier. She’s a SYNC certified coach, certified personal trainer. She’s also an affiliate and partner at Hugh and Grace. I’ve had the pleasure of working with her now for the past couple of years through both SYNC and now Hugh and Grace, and I just wanted her to share.
[00:27:43] Jenny Swisher: Her story, like why did she choose both of these programs, how they marry so well together. And then she’s also going to talk to you guys about her favorite products. So take it away, Erin.
[00:27:53] Erin Trier: Thanks so much, Jenny. Appreciate you. For those of you that don’t know me, my name is Erin Trier. I’m a mom of four, a medical mom, a certified personal trainer, a PN1 nutrition coach.
[00:28:03] Erin Trier: And it has been truly such a privilege to start to get to know these brands. As Jenny kind of shared similar to her story, I just really reached a point personally around the age of 38 where what I was doing was no longer working. And that quite honestly was devastating for me. I had really always had a passion for health and wellness.
[00:28:26] Erin Trier: I felt like I had a lot of really incredible tools and habits created. And for whatever reason, as I got older, everything changed. And that, like I said, was a really hard process for me. And I remember in that season feeling so incredibly broken, so lost, so isolated, and really, truly on an island.
[00:28:47] Erin Trier: The people that were around me were really not experiencing the same level of change. And that made me feel like, What’s wrong with me? What am I missing? You know, I went to doctors, I talked to different levels of practitioners, and I really didn’t have a clear understanding of what was happening with my health, why it was changing, and why it all felt so different and so hard.
[00:29:07] Erin Trier: And again, for me, as someone who was working in the wellness space, who always had a passion for wellness, I felt like, Completely a fish out of water. I had no idea what was happening and why. So the, probably the fall time of 2022 was when I really started to try to change things up with my wellness. I was changing my fitness.
[00:29:28] Erin Trier: I was changing my nutrition. I was trying to figure out how do I make an adjustment based on what I already know in hopes that it would help me. So I was kind of still thinking in this box, and Jenny talked a little bit about this, this concept of focusing on fitness, focusing on nutrition, and just making small tweaks, following trends, trying to figure out if I could, take care of myself in a way that felt good, and would help me feel better from the inside out, and no matter what I did, nothing worked, and that was, You know, led me into the beginning of 2023 where I finally connected with Jenny.
[00:29:59] Erin Trier: And Jenny really truly changed the game for me, not only from a personal wellness standpoint, but also from a coaching standpoint. As I shared, I’m a certified personal trainer and PN1 nutrition coach. And I actually wasn’t certified in those capacities until I started to dig into what Jenny was teaching me.
[00:30:16] Erin Trier: And that was really this idea of taking care of wellness in a very bio individual capacity. This was not. the one size fits all that I was trying to implement for so long. It was a totally different mindset shift that I had to start to embrace. And so in that process, there was so much unlearning and so many levels that I had to really get self aware on in relation to what were the habits that actually were serving me and what were the things that I actually needed to start to let go of,
[00:30:45] Erin Trier: This is. Similar feeling of what I was once doing doesn’t really work anymore. The products I was once using don’t really help me the same. The fitness that I’m implementing isn’t really getting me the same results. I feel really low on energy. I have all these unexplained symptoms. I feel really stuck.
[00:31:01] Erin Trier: And I hear that so often from not only my clients, but also women that I’m in conversations with often. And I feel so deeply for that because that was truly my journey. That really, truly was my experience. And as I shared, I was trying to figure out what could I maybe.
[00:31:17] Erin Trier: Implement that would be similar to what I was doing that would help me make progress. And what I realized and what I had found was that I actually needed to try things in a totally new capacity. I had to do all kinds of lay layers of unlearning, and I had to really make an effort to peel back the onion to understand what did my female physiology need, what did my unique body and brain need, and how did I really need to figure out how to address my ever evolving health?
[00:31:45] Erin Trier: That was really what it came down to, and that’s what I started to learn as I got connected to Jenny, and as I dove deeper into Sync. that was truly the most mind blowing, game changing opportunity for me, inside my own personal wellness and as a coach. as I dove further into Sync, I also dove further into certifications that I felt called to do because I really wanted to continue to deepen my education.
[00:32:05] Erin Trier: I wanted more knowledge. I wanted to understand the level of self awareness I needed to implement in my own life, but that I also wanted to help my clients do too. in that process, Jenny started to also talk to me about Hugh and Grace. I was also in a very similar position. I was not interested in doing direct sales.
[00:32:22] Erin Trier: I was, you know, working in direct sales. For almost 10 years and just had felt like, you know what? That was a great opportunity. I’m so grateful. I learned so much. I love the community. I loved all the things that I was able to dig into, but I really wanted to figure out how could I continue to build into my own personal brand and my own business?
[00:32:39] Erin Trier: And how could I also utilize the information inside sync in order to impact women, the way I was feeling called to do so. And so when she started to talk to me a little bit more about human grace, it was not something that I was interested in. Just like Jenny had said to direct sales was a hard note for me.
[00:32:55] Erin Trier: I was burned out. I was tired. I didn’t want to be a free health coach anymore. But I will say over time, as I learned more about the mission inside Hugh and Grace and the depth of the quality of the resources and truly how simplified it is, I started to really dig into, okay, how could I use this as a powerful brand partnership to very strategically point clients and my family.
[00:33:22] Erin Trier: My mom, my friends, other women that I wanted to learn or wanted to expose to the knowledge around hormone health and taking care of our physiology and eliminating endoscreen disruption. How did I want to find an avenue and a very strategic way to point them in the direction of getting resources that would not only serve their inside out wellness, but would also help them optimize their hormone health and their energy.
[00:33:44] Erin Trier: And simplify wellness. And that’s really what human grace offers. And I feel so grateful that I was able to kind of dive in with Jenny and learn more about these products, learn more about how it could be a really powerful tool in my toolbox as a, as a coach who’s serving in the women’s health space. So really quickly, my favorite products at human grace, triple B triple boost.
[00:34:07] Erin Trier: Hydrated detox. I also love the skin care in the home care. And that’s one of the coolest things about the Hugh and Grace specific partnership is we have three very unique product verticals. We have a health product vertical, we have the skin care product vertical, and we also have the home care product vertical.
[00:34:23] Erin Trier: And what makes it so Robust in the sense of being able to really help women and families is it gives you the opportunity and the freedom to say, how can I best serve you? How can I best help you based on what you are uniquely looking for in your life? Is that health focused? Is that skincare focused? Is that simple swaps in your home care?
[00:34:44] Erin Trier: And then you can very intentionally point people to what really truly feels like what’s going to serve them best. And as someone who came from a direct sales model where I felt really burned out, it felt so freeing to say, I can really serve people intentionally. And uniquely based on their bio individual health and based on what they really truly need and want.
[00:35:06] Erin Trier: And that has been one of the most powerful things inside these partnerships for me as a coach, because I’ve not only been able to build out my own coaching program and stay grounded and continuing to build my personal brand, but I now have very strategic brand partnerships that I can point women to, whether that’s education, whether that’s telehealth with a doctor, whether that’s, going deeper on, understanding things around gut health or infertility or fertility, right?
[00:35:30] Erin Trier: Maybe it’s product focus. You know, whatever the focus is, I have these different brand partnerships that I can strategically point people to, but that also benefits my family and my time, effort, and energy. And that overall just feels like a very aligned way to continue to serve in the women’s health space.
[00:35:47] Erin Trier: The last thing I’ll share before I kind of pass it on to Jamie is, you know, as I shared in my story, I wasn’t really interested in direct sales. I really wanted to, drill down on creating my own personal brand and then utilize Sync as a partnership and an affiliation as needed for deeper education and things like that.
[00:36:03] Erin Trier: But when it came down to it, One of the things that I was continuing to realize in my own solopreneur endeavor was how much I really still craved and needed community. I needed mentors. I needed women that were ahead of me, that could guide me and lead. I needed Constructive feedback. I needed perspective and I wanted a community to work alongside as I was continuing to dig into my own personal vision and mission and brand while also learning how to amplify other women voices, other women focused brands, other opportunities to get women really intentional knowledge in the women’s health space.
[00:36:42] Erin Trier: And that for me was one of the things that I dug into the most related to the human grace side, because it has been such a gift to also be able to work in community. And have women that have their own vision, have their own calling, have their own mission, are using these partnerships to craft what feels really aligned and good to them.
[00:37:00] Erin Trier: And then going out and very intentionally serving the people around them. Jamie, do you want to kind of hop in and share about you and share a little more about human grace? We’d love to hear your perspective, my friend.
[00:37:12] Jamie Sheppard: Hi, everybody. I’ll keep my intro short just because I know there’s still a lot to get through and Sarah will be here in a minute. I’m Jamie Shepard. about a year ago, I stepped away from a 10 year career at Beachbody and stepped into this.
[00:37:25] Jamie Sheppard: this is a really fun full circle call because, Sync and Jenny are why I’m here. Ultimately. I had been in the fitness and nutrition hyper focused space for so long. Was battling like, why is this not working for me? Why is this not working for my customers and my team anymore?
[00:37:42] Jamie Sheppard: I started at 33 and then 10 years later, my health, my needs were different, right? I couldn’t exercise and eat the same. I had 10 years before my priorities and my values around my health and wellness had shifted. what my goals were had shifted.
[00:37:57] Jamie Sheppard: And so trying to fit this, 44 now 45 year old body and life and priorities and lifestyle into this old model. It was working against me. I was really working with functional medicine doctors. I was trying to find solutions. I really embraced the non toxic components, non toxic space.
[00:38:16] Jamie Sheppard: But, I was still coming up really empty handed and powerless in my own health, but especially with my, with my team, my customers, really feeling like these solutions that I was offering them were not actually solutions. And I started to have these really strong suspicions that they were actually exacerbating their problems and making things worse.
[00:38:34] Jamie Sheppard: while I’m here to build an income and build a business, I was here to serve first and foremost. and I started feeling like I’m doing harm and that wasn’t okay. So Jenny introduced, what she was doing with her customer base and her clients and team with the SYNC program.
[00:38:49] Jamie Sheppard: And so I was really excited and I jumped in and I just couldn’t stop talking about it. I was like, this is so like, Feel so aligned and right. And so fast forward, I don’t know, six, seven, eight months later, I had made the decision to pivot to human grace. and like Jenny said, she was like a hell no, when I talked to her about human grace, but I was like, no, but this is so, so perfectly aligned.
[00:39:12] Jamie Sheppard: Like I couldn’t design a more perfect alliance for you. Like if this exists, if like, if I could just pull it out of a Harry Potter hat. Right. So, so let’s talk about that. I mean, just a little bit about me other than, you know, my age and a little bit about my background, but I was a school counselor, a personal trainer, yoga instructor, outdoor guide for most of my life and then was full time page party and checked all the boxes, right?
[00:39:36] Jamie Sheppard: Like I did all the things, went to the top and was, I’m really grateful for all of it, all that it gave me, all that it taught me and ultimately led me here to this space. I live in Vermont, Oregonian. By life, but two and a half years ago, moved to Vermont to do that. Start that healing journey for me, starting it with my nervous system, my lifestyle, and I have a little rescue farm slash DIY homestead here.
[00:40:03] Jamie Sheppard: And it’s been pretty special. So you can go on to the next slide and let’s talk about, so I think like a lot of people, and I’m sure I know I didn’t, I wasn’t here at the very beginning, but I’m sure Jenny talked about the four legged chair and really just the approach to that hormone health isn’t just Sex hormones.
[00:40:19] Jamie Sheppard: It’s not just paramenopause, menopause, which I think is the most common Misconception, right? And so sync really jumps into that. We really do a great job feeling like Educating around that and I felt really competent and confident and being able to educate and advocate for a broader understanding I look at that as this umbrella of like fitness nutrition being under it.
[00:40:41] Jamie Sheppard: at healing grace, rather than using the four legged chair model, we’re talking about the hormone health pillars. while we are a hormone health focused company, we’re looking at it through the lens of these important pillars and addressing these pillars through every product, as well as education and advocacy.
[00:40:56] Jamie Sheppard: So it does start with proper nutrition. But we’re also looking at stress management, right? We’re looking at those cortisol levels. we’re looking at getting a restful sleep, which we’re looking at like melatonin production, putting down our devices, getting enough sleep, prioritizing self care, we’re talking about proper hydration and not just water drinking, like we’re looking at the minerals we’re drinking, right?
[00:41:17] Jamie Sheppard: And the quality of, that hydration, and why that is important for our detox functions, right? And our. You know, just our body functioning as a whole, our brain, our brain, you know, functioning as well daily detoxification. And it’s not like juice cleanse detox detoxification. We’re looking at how are we supporting our natural bodies, our bodies, natural detox functions, liver, kidneys, gut health, et cetera.
[00:41:42] Jamie Sheppard: And then of course, healthy weight. So all of that are the things that were the lens through which we look at how we address. it as a whole. So every product is going to serve and address those priorities that focus. And part of that is this commitment to, excellence. everything is, transparent we have a, you know, so all of our products are, we’re really committed to being cleaner than clean.
[00:42:08] Jamie Sheppard: So all of our products are. free of toxins any sort of endocrine disrupting toxins are all hormone supportive you’re going to do no harm they’re going to support your body’s natural functioning to work optimally there’s no one size fits all pill for hormone health right it’s a bioindividual thing and so we’re using this amazing advisory board we’ve got some of the world’s most renowned medical experts and professionals and scientists and doctors that are advising the formulation of our products and holding us to a standard of efficacy.
[00:42:39] Jamie Sheppard: That is incomparable in the industry. every product is third party tested. we have COA certificate of analysis on everything. So we There for me, when I was looking at this company originally, I was like, this is, it’s essential to me to be able to say that this is not just clean, but show that it’s clean and be able to, to know that just cross the board, you don’t ever have to question an individual product or ingredient because our quality control, standards are so high.
[00:43:05] Jamie Sheppard: And they’re all encompassing, right? so our products are all designed with three functions in mind to detox, repair, and protect. So we’ve got those three product verticals, but we’re addressing the things that go in, on, and around our bodies most frequently and offering simple swaps, those products that Go in, on, and around our bodies that have the most, they’re most commonly full of toxins and current disrupting chemicals.
[00:43:29] Jamie Sheppard: They’re all designed to have a multi purpose function to detox, protect, and repair. So we started with skin care and three and a half years ago addressing like, you know, wanted to attack the largest organ, right? And make the most bang for your buck. Think of like you put on a nicotine patch and, You get the instant benefit or a pain patch, right, or hormone cream, those are going to spike your blood levels and change that blood chemistry right away.
[00:43:54] Jamie Sheppard: So, started with skin care, we added a health and wellness line, and we have a home and personal care line. So, Currently, the skin care looks like we’ve got, body oil. a face serum, an AM face serum, a night serum. We’ve got a 5 in 1 facial cleanser. we’ve got an adaptogen soap bar.
[00:44:12] Jamie Sheppard: we’ve got some really nice bath products. Health and wellness, we’ve got, our triple boost protein delivery system and hormone support, which is new. I was just drinking it. we can talk, you know, there’s so many great benefits. We’ve got a hydrate and detox that’s going to support. Our body’s hydration as well as our gut health, our liver health, natural detox functions, and membrane collagen, and then AMPM supplements.
[00:44:33] Jamie Sheppard: So not robust wines, right? They, but it’s all really intentionally designed to really make some, like, be really effective. And then a home, a home cleaner. and then like a reasonable paper towel. So that’s what our current we’ve added like eight, eight skews already this year, like eight products, and we’ll be adding several more throughout the end of the year, but the goal isn’t to have this crazy big catalog, but we want to offer a really nice base and a really nice product base for people to be able to swap,
[00:44:59] Jamie Sheppard: An extra 140 shake. Like most people have a face wash or a cleaning product under their sink, or they’re drinking something, taking a multivitamin. So we’re giving them a hormone safe, a hormone safe swap. Right. And then as we continue to scale up and grow the things that are on our product roadmap, Are continuing to add to this the most commonly used products that have the most the highest concentration of hormone disrupting chemicals in them.
[00:45:24] Jamie Sheppard: So it’s like the most bang for your buck and most of our products truly replace a couple of different things like they’re, they’re gonna like replace more than one thing like my house, their house cleaner. Is now my one house cleaner for windows, floors, walls, sink, like bathroom. Like it, it serves like it’s, there’s a multifunction in all of them.
[00:45:43] Jamie Sheppard: Right. So, I think one of the most important things to look at when you’re, talking about those products is that we have our average order value is 126, repurchase rate. We have almost 60 percent repurchase rate. and, at less than a month between reorder dates.
[00:45:58] Jamie Sheppard: So that shows that people are buying our products and most 90 percent of all customers make at least four purchases. So we’ve got these stats that when compared in the industry are really impressive. They’re bar none. and then we’ve got, 200 percent growth from this time last year, which is incredible.
[00:46:15] Jamie Sheppard: So people are needing these products. They are using these products. They are loving these products. They are rebuying these products. And from an advocate component perspective, it makes it easier to sell, right? We’re not trying to convince someone of something else. Like it’s accessible and it’s needed.
[00:46:31] Jamie Sheppard: now, They’re luxurious. They look good. They’re pretty. They’re elegant. Like, it looks nice to have, you know, which they smell good. I don’t know. It looks like those things also can matter. And that’s okay. our customer program, and I know I’m talking fast, so just make sure you put in the chat.
[00:46:46] Jamie Sheppard: if I’m, if I skip over something, but one of the things that was really important to me is that our customer experience was really, excellent. And it was a really great customer, from start to finish a customer experience. And we have that from the website, which is really user friendly, which is really nice to, special perks.
[00:47:02] Jamie Sheppard: So we have a nice customer referral program. So which means like if I was just a customer, but I didn’t want to build a business, but I wanted to share with friends and family, I could send my own unique lead and earn product credit, and give 10 off to the friends I was referring to. our HG Insider program, which is like our subscription program, earns points.
[00:47:23] Jamie Sheppard: I can easily just by continuing to buy and earn points every month and then can use those as cash and buy products for free. It also gives me extra early access. to new products, special discounts, masterclasses, things like that. And I think that, as an advocate from the business side, I don’t ever have to fight the company to give good customer service.
[00:47:44] Jamie Sheppard: I don’t ever have to fight with the company to make my customer experience good. Like they’re there. That’s commitment is non negotiable. They will always make it right and make sure that the customer is wowed. And that I don’t have to take on that burden, which is really nice.
[00:47:57] Jamie Sheppard: And I can just trust that they’re in our shipping is like Amazon fast, usually not always, but usually. So that’s really nice. so one of the things that was also really important, and I’m really proud to be able to say we have is like, as we look at the changing landscape of other companies really struggling or closing or imploding, it’s important to look at a comp plan and a business model that is poised for growth, that is poised for sustainable growth.
[00:48:24] Jamie Sheppard: that is strong and also kind of like modern, right? A lot of these were like the Titanic. They just couldn’t pivot in time. and so we do have a commitment to being a modern elevated approach to direct sales in today’s landscape. So you can enroll as an advocate. and that’s like your more traditional earned trips.
[00:48:43] Jamie Sheppard: Build a team, earn that passive income, just what is the more traditional model. We can earn 25 to 40 percent commission, and then also have that team component. We’re earning team bonuses and I’ll talk about that in a second with the comp plan. Also though, you can enroll as an affiliate.
[00:49:00] Jamie Sheppard: Where you’re not, you’re earning 20 percent commission, you’re not building a team or kind of playing in those incentive programs like trips and whatnot, but a lot of people want that, think that influencer type, or like, I just want a link for my link tree, and I don’t want to worry about the rest, so advocates can enroll affiliates, we can also enroll retail, so think brick and mortar businesses, anywhere you go throughout the day, if you’ve noticed things being sold on shelves, Like which chiropractor, nail salon, spa, IV bar, med spa, massage studio, boutique, anything, right?
[00:49:31] Jamie Sheppard: they can become a retail advocate. They sign up, through you and by wholesale stock, buy in bulk. And then any other thing they buy becomes also your volume that you can earn. So really unique ways. And that also gives you the ability to build online or offline. a lot of people don’t want to be online these days.
[00:49:50] Jamie Sheppard: And so having a way to win belly to belly offline, is unheard of in this day and age of social media marketing. and I think it’s essential to continue to meet them where they’re at. we’ve seen a lot of people being really successful doing home parties pop ups or, using the retail component.
[00:50:07] Jamie Sheppard: And I think that that’s really been refreshing and fun to see them just loving doing this and not feeling like it’s, they have to live connected to their phone. Now, a lot of people love social media and, and that’s not a burden, but it gives you the chance to decide and, and. Having the freedom to choose is everything.
[00:50:25] Jamie Sheppard: we are a uni level comp plan. So before it was binary, uni level means that there’s no strong leg, weak leg, there’s no Preferred placement, you would never end up on an inside dead leg, et cetera. We get paid off of you five personally sponsored advocates.
[00:50:41] Jamie Sheppard: You have five legs. If you have 500, you have 500 legs. it’s all even you build out, and you build out your underneath you, and we get paid off of our first three levels. So think your children, your grandchildren, your great-grandchildren on a family tree. And then those percentages grow as we, as you go up in the, in the comp plan, the comp plan is really designed to reward retail activity.
[00:51:03] Jamie Sheppard: So sales. And purchases. So your personal sales, your personal purchases through your or entire organization. So what that meant to me early on was that there was never going to be someone at a rank with just like warm bodies, right? If you’re growing in ranks.
[00:51:19] Jamie Sheppard: And moving through the comp plan, it’s because you’ve got the volume, the retail volume to back that rank. it gives you the ability to grow also in recruiting and team building, but say that’s not your strength or not your area of interest as much. You can also move through like our first four ranks without ever having recruited another advocate.
[00:51:38] Jamie Sheppard: There’s a really high opportunity on the high end of the comp plan, like most companies, of course, to build wealth, to build passive income, like that’s there. But I also was really, is really important to me. And those of us who jumped here first was to make sure that it was easy to win early on.
[00:51:54] Jamie Sheppard: We wanted to make sure that from day one, there was the opportunity for an advocate to get in the green, right. To see cash coming in without being upside down and putting more on products. Then they were earning. And so we have a really, like a really awesome ability early, like from day one to earn instant.
[00:52:13] Jamie Sheppard: We have someone that never passed Emerald rank at Beachbody. never really felt like a success there. And she’s one of our very top sellers in the company. She’s recognized month after month because we were bored. Meeting you where you’re at.
[00:52:26] Jamie Sheppard: We reward just your activities that you choose versus recognizing and rewarding and incentivizing things that maybe don’t bring income, right? So, I think that is all I need to say about that. like I said, we earn 25 percent commission as an advocate, but we can earn up to 40 percent commission.
[00:52:44] Jamie Sheppard: that’s based off of, how high you sell. I’m not the biggest salesperson in the world, but I usually unlock at least an extra 5 to 10%. So, I’m usually at 30 to 35 percent commission, all the way up to 40 percent commission, based off of your personal sales.
[00:52:57] Jamie Sheppard: The coolest thing about this slide though, you guys, is that starting from the beginning, you’re also earning product credits, which means you could very easily Never pay for your own products yourself, which I think is awesome. That means everything you’re, you’re earning, you’re keeping. It’s not like you have to go and spend it right back in to stay active or to manipulate the comp plan in any way.
[00:53:20] Jamie Sheppard: And I think that that’s awesome. You don’t have to, you can use that for gift cards that you give it to customers. You can use it for giveaways or donations. You don’t have to use it for yourself, but, but it’s there. And I think that that’s important. So every year we update the comp plan. Every year Ben and Sarah check in. The corporate team is evaluating and asking like, what are we, you know, what’s going well?
[00:53:40] Jamie Sheppard: What are we needing? What are we liking? You know, are people feeling good about it? Growth are we seeing? Are we seeing growing pains as a company? Where are their blind spots in the comp plan? And then they introduce things like this to continue to make it a stronger, more robust comp plan. Um, so We have no monthly business fee, which is really nice.
[00:53:56] Jamie Sheppard: it is 45 to enroll. And then we have an assortment here of advocate enrollment bundles. They’re the steepest discount. They’re about 35 percent off, you know, the price. It’s a steeper discount than our normal 25 percent discount. And you’ll only see these bundles like on the enrollment We don’t, these are not customer facing bundles.
[00:54:16] Jamie Sheppard: You can sign up with one product if you want. But, right now, to waive the 45 enrollment fee and just pay a dollar, we have a special promo going on in that code. whoever invited you to this call can give you that enrollment code.
[00:54:27] Jamie Sheppard: Make it $1 and then you can pick one of these bundles. there’s no monthly business fee. the only requirement is that every six months, you have 200 pv. our personal volume, our PV is dollar for dollar. So $1 spent.
[00:54:40] Jamie Sheppard: Is one PV is one OV, which is organizational volume. So it’s really volume. So it’s really simple. So for 200 PV every six months, and, and that is your personal orders. PV is your personal orders or your sales. So you never actually have to buy anything yourself if you, like, last month I had plenty of product, because I got a bunch as a gift from, at Elevate, and so, I didn’t buy anything, I didn’t need anything, and I was just fine.
[00:55:05] Jamie Sheppard: There’s nothing required to be on auto ship, you don’t have to have a minimum to qualify for a certain, like, you know. PV is your personal orders and your customer sales. If your customer sales cover your requirements, that’s great. But if you don’t have the 200 PV every six months, you’ll just become pressed out of the system and reclassify it as a customer.
[00:55:22] Jamie Sheppard: At any point, you can re enroll. But I think that’s really nice because we just don’t have a lot of like debt accounts just sitting there. and that’s really nice. So if you’re not sure what bundle to get, just I would say, ask the person that invited you and give you some ideas, but I say, pick the products bundle that you’re most excited to use yourself.
[00:55:40] Jamie Sheppard: I don’t see any questions and I’m guessing Sarah’s on, so I’ll let it pass over.
[00:55:46] Jenny Swisher: Sarah Thayer. Yay. All right. Well, since you’re here, I’m going to stop my share so that we can see you full screen. Is that okay? So welcome, Sarah.
[00:55:55] Sara Jensen: I said, never, ever, never again.
[00:55:58] Jenny Swisher: So here’s the deal. And this is what I literally said.
[00:55:59] Jenny Swisher: This had elevated a couple of weeks ago. I’m like, there are probably several of us who could say that, that we would never like Aaron said, we would never do this again. And then we met Sarah and truly that’s the power, that’s the power in a story. And, I want you guys to hear from her, but there’s so much power just in she and Ben story and in this mission and what I’m seeing transpire over this last week is just.
[00:56:22] Jenny Swisher: I just keep saying over and over to my husband, to my friends, like I am so proud of making the decision to align with you and grace. And I’m so proud of the fact that we’re seeing this growth in such an authentic way. And that we’re seeing true leadership join this company. And I think that starts from the top down.
[00:56:39] Jenny Swisher: It starts with the culture that’s developed by the CEO and by the founding advocates that started this. so I’m going to hand it over to you, I’m going to let Sarah just share more about. Two things. One is, why is she here? Like, why are we all here to hear about Hugh and Grace? And then also, tell us why Hormone Health and why now?
[00:56:56] Sara Jensen: Okay. Well, everyone, hi, I’m Sarah, co founder, co CEO of Hugh and Grace. Also, my proudest title is Mama of Hugh and Grace. it is an honor for me to be here. And it’s an honor for me to partner with such incredible women and men, but women who are really leading and guiding and having real authentic conversations about things that really matter.
[00:57:20] Sara Jensen: So brief background, I was raised in Northern California, a small town. I was the oldest of six kids. My mom’s an RN, but she stayed home. My grandma was a stay at home mom, but of all the women I saw surrounding myself growing up were stay at home moms. So my goal in life was to be a stay at home mom of four kids.
[00:57:37] Sara Jensen: That was my definition of success all growing up, got married at 23, I was healthy. I was ultra marathoner, my husband’s in CrossFit, you know, eating right, doing all things right. We went through 14 years of unexplained infertility and I’m a very driven individual. to not be able to have the one thing that I desperately wanted.
[00:58:00] Sara Jensen: Rocked me. it almost, destroyed my self confidence. struggled mentally. It almost ruined our marriage multiple times. It impacted every single, I went through friend cycles. we stopped going home for holidays for family because it was too painful to see our siblings have the lives we wanted.
[00:58:18] Sara Jensen: We had a very successful professional careers and I’m very fortunate for that, but we spent every dollar on therapy, on acupuncture, on fertility, you name it. We tried it through all over the country, me with experts. It was our sixth round of IVF and we’re at the best doctor in Beverly Hills, world renowned, and I lost it and I started sobbing and I said, what else can I do?
[00:58:40] Sara Jensen: I don’t want to have this life. I don’t want to keep going through this. I, and the doctor said, what skincare products are you using? What home care and wellness products are you using? And those products can impact your hormones. And during fertility, I was always prescribed a hormone cream.
[00:58:54] Sara Jensen: I rub a cream on my skin, go in the next day, my blood levels tested because they were really trying to monitor all of our hormones so we can try to get pregnant. I didn’t realize earlier that those, that small amount of cream can affect my hormones. Everything else is right. My body can factor hormones.
[00:59:09] Sara Jensen: what I didn’t expect was my husband’s sister. When she learned we were very private, we were so private because it was so painful to have month after month after month of failure. And when she found out she volunteered to be our surrogate and she gave birth to our son Hugh. And then a year later, my sister called shit.
[00:59:25] Sara Jensen: Said, I want to try to give you a sibling. We were really close growing up. And so she gave birth to our daughter grace. The name Hugh means heart, mind, and spirit. The name grace means goodness, generosity, and love. We are so intentional with what we’re doing. And it was, we finally had our kids and being diagnosed unexplained.
[00:59:45] Sara Jensen: Not just recent, not just going to doctors all over the country, but we did a ton of research and, but we were thinking about what is hormones and fertility, because that’s all we want in life. And it was after we, after we finally had grace and we were just learning more and more and more. And it’s just seeing these chemicals saying like these chemicals are linked to infertility.
[01:00:03] Sara Jensen: Yes. But they’re also linked to autoimmune diseases and cancers and anxiety and depression and strokes. And the list kept going on and on. It’s like things that we, every single one of us. It’s either us personally or someone close to us that matter. And I said, Ben, like we know so much about a topic that is impacting everyone and no one knows about this.
[01:00:23] Sara Jensen: And I said, so our professional careers, I have my MBA from USC and I worked for the business school and I worked, I worked in the major gift teams. That meant that I was developing relationships with some of the most influential people in this country, if not the world. Thought leaders. I covered the country.
[01:00:37] Sara Jensen: I was flying and meeting and really getting to know and developing deep relationships with people who were owners of sports teams and CEOs of fortune 100 companies, amazing people, very philanthropic. And I loved my career. My husband was operating a multi billion dollar family office in Beverly Hills.
[01:00:53] Sara Jensen: He oversaw global investment strategy. He turned around businesses. He was dropped into operate companies with hundreds of employees and We had amazing professional networks and it was after when we were kids, I’m like, Ben, we, we have our professional networks and we can do something about this.
[01:01:09] Sara Jensen: We can pay forward because the heartache of knowing that, we were so fortunate professional careers is we spent almost a million dollars in our fertility treatments and we are so fortunate that family members come help us. And we cannot not do something. And at first Ben’s like, no, we went through 14 years of hell.
[01:01:25] Sara Jensen: I just want to relax and enjoy my kids. But we said, we need to create change. And so we started with a problem and we had real doctors already working with us. And so we actually went to the doctors, Dr. Jenna Hua. She found a million markers, the very first personalized chemical exposure test.
[01:01:39] Sara Jensen: And we should see that service with skin care, because what gets on your body, gets in your body. And we do it. We, so we started skincare and we did wellness. We did homecare. We knew we, if we’re going to make this mass, if we make this like big, large global company, it needs to be simple and needs to be understandable.
[01:01:53] Sara Jensen: People need to be duplicatable. So what we said, we said what goes on in around your body impacts your hormones. So we have homecare, skincare, wellness, amazing products you were already using that are better for you. We call them simple swaps. We are normal people. I do Botox. Right. We also didn’t want to freak people out and be like, Oh my gosh, I need to change everything in my life. Cause you know, that doesn’t enact change. If people get too overwhelmed, they do nothing. So we said, let’s focus on what do you do every day? What’s your morning routine? What’s your night routine?
[01:02:26] Sara Jensen: What’s your skincare routine? Those are things that you can simply swap as those products. Our products are gender neutral. They’re safe for kids, safe during pregnancy. this is also the joy because we finally had our kids and we want it. We said, what is Ben and Sarah’s definition of success?
[01:02:44] Sara Jensen: Because we worked with billionaires all over the world and in the country and we would see them and they’d sell their companies or have a big buyout and they’ve gone to deep depression. And we said, what makes us happy? We want to spend time with our kids. We want to be together. We want to make meaningful impact.
[01:03:01] Sara Jensen: And who do we want to do that with? We want to do that with people who care, people who work and people who truly want to make an impact in this world. We said, okay, we’re going to create products, but creating a solution is not just selling products. We need to, and this is six and seven years ago, we were conceptualizing our business.
[01:03:19] Sara Jensen: And we said, thankfully people are starting to talk more about hormone health now. But people back then were not at all. and because of relationships, we were able to get introductions, the best product manufacturers in each of the product verticals, world class award winning. and we said, you know, this is word of mouth.
[01:03:35] Sara Jensen: We need to, this is direct sales. my favorite Harvard business case study was on Brownie Weiss. She was the woman back in the fifties who invented the Tupperware party. Mr. Taccino, Mr. Tupper, had a great product and she decided, let’s have parties and let’s make income and let’s change the world.
[01:03:49] Sara Jensen: And so actually we watched a black and white video of her at a conference and she was recognizing women on stage and these women just sobbed on stage. And now I’ve sobbed on stage and I go, but it’s like, I went home to Ben that night and I said, that woman created a platform. That changed thousands, tens of thousands of millions of lives, because, you know, when you’re a leader, you get confidence because I never had confidence growing up and to be able to be, when you’re confident, you’re a better human being, better mother, better friend.
[01:04:15] Sara Jensen: Better business women. So I remember that actually went to a museum early on after I graduated but we were saying, this is the best business model. How do we take that and make it elevated? Make it modern, meet people where they are. So we have an advocate model. We have an affiliate model.
[01:04:31] Sara Jensen: We have a retail model and our advocates, they can enroll affiliates and retailers. Retailers don’t build teams, but they can leverage your network, meet people where they are. This conversation and topic is for everyone. So we do. There’s been a lot of disruption in the direct sales, but also retail. this is a global economy.
[01:04:48] Sara Jensen: And so what we’ve done, I remember we decided to do this business model and then read a book, private equity, investing in direct sales. And there’s a whole section on how direct sales companies, how they fail. We need to understand and know what pitfalls to look for. Okay? So when you think about billing a sustainable company,
[01:05:04] Sara Jensen: And so you think about it, okay, so to be as sustainable, do you need to have. Product differentiation. If you’re selling the same products as everyone else out there, there’s no moat.
[01:05:13] Sara Jensen: You need to have products that are consumable. People are ordering every single month. over 50 percent of our revenue comes from subscription. We have less than 1 percent return rate. we’re three and a half years in. You want to look at metrics.
[01:05:28] Sara Jensen: You look at the average order value goes between 125 to 135 depending on the month. You want to look at return. People love our products. Once they buy them, they buy them again and again. You want to look at simplicity. Our number one selling set is called The Routine. Three products first thing in the morning, you feel better.
[01:05:45] Sara Jensen: You look better once you look by that over seven. So 70 percent of consumers buy again. we have amazing stats. People care. Also, when you look at a company, people want to, so there’s people want to, I’ve went to a big wellness summit and they said to scale in today’s retail climate, you need more than just a great product and a great mission.
[01:06:05] Sara Jensen: Yes, those are important guys. I don’t have ego except when it comes to products. I’m putting my kids names on, I have ego. Our products, I promise are the best out there. And they said, you need to have also an authentic community and you need to have authentic origin story, which. Our origin story allows you to share your stories.
[01:06:24] Sara Jensen: People don’t want to be sold to by just another brand. They want to know it’s real. They want to know the backing behind it. They want to know why it should matter to them. We have world renowned doctors. We’re the world class experts. We do expert QA. We have world class formulators, and we have world class advocates.
[01:06:41] Sara Jensen: And one thing that we built into our business is we need to learn from our advocates. Ben and I, when we first launched our business, we said we had 200 advocates and we said, get 50 people in a room and we’re going to come out and support you.
[01:06:54] Sara Jensen: We were in 60 cities. The next few months, we go the second summer, we got an RV and we said, we need to be on the ground because we need to understand and learn because people in LA don’t talk about hormone health the way they do in Iowa and Milwaukee. we went from LA to Seattle, Boston, DC, and back but we listen and we understand how do people talk.
[01:07:13] Sara Jensen: And so people love resonating with simple swaps. They love understanding what goes on and around. And Jenny, you asked that why hormone health and why now? So hormone health is trending hormone health is the next gut health. And we have been very, very selective with our investors. We turned away a seven figure check when we were launching our business, may have 21 that Ben and I really, really, really could have used.
[01:07:34] Sara Jensen: And we want to make sure we align with the right partners. So one of our investors is X factor ventures. It’s a female led fund that invests in a female founder, co founded companies with a billion dollar market opportunity.
[01:07:47] Sara Jensen: And they brought messages as pre revenue and pre before any products. And they said, you guys are modernizing direct sales. And they said hormone health is the next gut health. And you have an authentic tie. she’s a mission. You’re authentically approaching it because this needs to be done.
[01:08:05] Sara Jensen: Not a company that’s trying to make a land grab and get just quick money. And people want that. They need it. Q and Grace are real. You just saw them. running a company is incredibly hard. Running with my husband and having littles is incredibly hard, but not having them.
[01:08:24] Sara Jensen: And if I, and we do not make health claims at human grace, we are not saying here, we’re here to cure cancer or get helping people get pregnant. When I was going through all IVF, we create the products I wish we had. We have a set that’s called Fresh Start that has a world renowned doctor’s sale, that’s some skincare, home care wellness.
[01:08:39] Sara Jensen: Those simple swaps that people can make truly can make an impact on their lives. Hormones impact our physical health, our mental health, our sexual health, our skin health. And all those together align and make people like in really high performing products. I promise you’re going to love that. You’ll feel good using, you can put on your kids that your husband’s going to steal from you from your bathroom.
[01:08:59] Sara Jensen: I mean, it’s pretty cool to create things I was just on a call with a girlfriend and she’s very, discerning. she only, only, only has the best in space. What was way too much money in products. And she goes, Sarah, you are the only brand that I use every single day.
[01:09:14] Sara Jensen: And I said, it was such an honor to me because not only are the products working amazingly well, but there’s meaning. There is meaning behind what we’re doing. There’s a lot of people who are making Big life decisions. And I’ve cried all week, but to be able to partner with people who are educated, who care about making impact and doing it in a right way.
[01:09:39] Sara Jensen: It, I have a huge responsibility. My husband and I have a huge responsibility. We do not take it lightly. But at the same time, we are never been more excited. The momentum we grew prior to any announcements. We were 30 August of September is 30 percent over August. Like people are starting to understand the impact and they’re starting to understand that we do it simply and we do it with meaning.
[01:10:01] Sara Jensen: So it is such a pleasure and honor for me to be on here with you guys today. I appreciate your time
[01:10:06] Jenny Swisher: Thanks, Sarah. Awesome. So you guys, thank you for hanging on here. I know we’ve had a lot going on. So give me one second here. Let me get my screen pulled back up. I promise we’re in the home stretch.
[01:10:23] Jenny Swisher: So when you cover these types of opportunities, we’ve got to make sure we, you know, it’s awesome that Sarah offered to come on here as well. So want to take advantage of that. Okay. So we heard from Sarah. Now I want to give you guys sort of how to get started, right? So please know this first and foremost, if you feel specifically called.
[01:10:41] Jenny Swisher: For one or one or the other of these things, like if Hugh and Grace is calling your name, you certainly don’t have to do both of these things. Or if sink is calling your name, you certainly don’t have to do both. We hope though, that through what we’ve shared tonight, you understand the perfect marriage of these two things, because without proper hormone health education, both for yourself and or your future customers, right?
[01:11:02] Jenny Swisher: Like if we don’t know and understand, which is the whole reason why Ben and Sarah chose a direct sales model is to be able to educate people on this information. This makes the perfect marriage. So long story short, I want to get you information on how to get started. So Jamie already covered just the current promotion.
[01:11:15] Jenny Swisher: We have a 1 enrollment offer that is available to you through October 15th. it is a 1 enrollment when you purchase any of the advocate enrollment bundles that we featured on the previous slide. So you will reach out to the advocate who invited you here. They will get you a link. You’ll be able to cruise through and shop and decide what bundle is best.
[01:11:32] Jenny Swisher: For you, somebody asked, what Sarah was referring to. So I wanted to mention that she’s talking about the routine. The routine is a combination of our hydrate and detox supplement, our morning supplement, and the collagen. we also have triple boost, which just launched last month, which is our protein delivery system.
[01:11:48] Jenny Swisher: It is now added in there as, in different advocate bundles as well. So just look through it. Everybody has different things. Some people want the home care. Some people want the skincare, everything’s different. So just look through, see what you want for yourself. As far as the sync program goes. ultimately that you’re starting a business in hormone health with physical products, digital course education on hormone health with the SYNC cert and the ability to earn income from two sources while serving the whole woman.
[01:12:11] Jenny Swisher: And I saw a lot of questions in the chat that I sort of just scrolled through while Sarah was chatting so I can make sure I address them. I think the information that we share in the SYNC program is vital for all females of all ages. a lot of people will come in and they’ll say, Oh my gosh, where was this?
[01:12:26] Jenny Swisher: When I was 13, we just don’t get menstrual cycle education and hormone health education. And we’re going to start to see, I don’t know if you guys follow people like Mary Claire Haver and some of these other Tamsin Fadal, I’ll actually have her on the podcast soon.
[01:12:38] Jenny Swisher: but these amazing doctors who are really leading this, I mean, it’s funny, isn’t it? That like female doctors are now leading the research in female health. It makes total sense. but there’s a documentary about to come out on menopause. And I think that all of these things are literally just enlightening people.
[01:12:53] Jenny Swisher: And when the younger we know the better, but it’s also never too late. So I always like to say, you know, My mom actually, she’s 76. And she just asked me last week. She was like, so she had a full hysterectomy. I was adopted at birth. So she had a hysterectomy before I was born. And, she was like, you know, they wanted to put, they put me on that synthetic hormone stuff, but that was back in the eighties with all the controversial women’s health initiative studies and whatnot.
[01:13:15] Jenny Swisher: And she said, you know, I just took myself off of it. Cause I was so scared, but she’s starting to have some health issues, mostly with her, her heart. and she’s like, I’m wondering like if I should readdress. You know, some forms of bioidentical hormone therapy to help with my cardiovascular health.
[01:13:30] Jenny Swisher: And the reality is that hormone health impacts everything, as Sarah said. So we now have plenty of research to point to why women tend to be the dominant gender for Alzheimer’s disease. Why women’s, leading cause of death is cardiovascular disease, and it all has to do with hormones. So it’s also, you’re never too young, but you’re also never too old, right?
[01:13:48] Jenny Swisher: And everybody needs this information. It could be life changing for you. Over the course of now you’ve seen us evolve, right? this all started in 2019, 2020, as I created the first course, we continue to meet the needs of women as we go. my long term vision for SYNC and for this awesome partnership is just to be able to serve women through all transitions from puberty to pregnancy, post pregnancy, perimenopause, menopause.
[01:14:11] Jenny Swisher: I think we, as women, that’s what makes us unique is we have all those different transitions. until we start speaking about it and learning about it. we can’t optimize our energy because our energy is shifting through those different phases and transitions of life. So it’s everything we talked about tonight.
[01:14:23] Jenny Swisher: It’s education, self advocacy, simple swaps, business opportunity. It’s referrals to trusted, telehealth doctors. It’s female specific fitness. It’s everything all in one. But like I said, if you’re like, I really want to start here, that’s an option, or you really want to start there. That’s an option too.
[01:14:36] Jenny Swisher: Is there any other questions that I didn’t cover? Or let me scroll back through here and see if there’s anything else. I think there were a lot of questions about like, is this for my daughters? Is this for my, you know, could this help them? Could this help me post menopause?
[01:14:48] Jenny Swisher: The answer is yes, yes, yes. Any other questions about anything we covered? I know there was a lot that we talked about products. We talked about lots of stuff, but anything we can answer for you guys.
[01:15:04] Jenny Swisher: And yes, Michelle, the average, age for puberty right now for first menses is age 11 and it used to be age 14. I just did a podcast on this with some girls starting as young as nine, and that has to do with the impacts of endocrine disruption, the perio Rx. Will it include the workouts? Yes. So the Perry RX will have workouts in there from Kelsey, but they’re specifically designed for the perimenopausal woman.
[01:15:29] Jenny Swisher: it’s all going to be packaged in there. So you’ll have the mini course from Dr. Page with all of the, doctoral guidance there. You’ll have the, workouts from Kelsey. You’ll have access to Miriam, who’s our registered dietitian. She’ll be doing twice monthly. registered dietitian workshops. So we’re going to be doing hot seats where we bring people in and we talk about your nutrition specifically on calls like this.
[01:15:49] Jenny Swisher: She’ll be giving you specific guidance for you and your bioindividuality, which is awesome. The cost for peri Rx I will have by Thursday when I announce it to my affiliates. So this is a brand new dietitian. program. Everything’s ready to rock and roll for end of October, but because I have so many different pieces with so many different players, I’m showcasing all of the details for that Thursday night.
[01:16:10] Jenny, I had a quick question from someone separately out of the chat wondering, seeing the different courses that there were and thinking, Perry Rx seems more what I need. Where would be the best place to start for them?
[01:16:25] Jenny Swisher: So in order to become a sync certified affiliate, you do have to take the original sync course. I’ve had people tell me this before. They’re like, well, is it only cycle syncing? I’m like, no, it’s actually like, it is a lot.
[01:16:35] Jenny Swisher: it’s not overwhelming a lot, It’s just, we go really deep. even Dr. Page said to me herself, she said, I don’t know if I could ever create as robust of a course as you do with that program. So the SYNC, course is more than cycle syncing, It has those other elements to it, but it also goes deeper.
[01:16:50] Jenny Swisher: I mean, there’s interviews with world renowned naturopathic doctors. We go deep on even things like oral health as root cause. Like there’s so much there that it’s really foundational. To everything else that we have, so that’s why we say this course is required to become certified and to become an affiliate because it is the foundation to everything else.
[01:17:08] Jenny Swisher: Does that make sense? So then Perry Rx would be like, if you are in that 40 plus category or like me, 35 plus when my perimenopause started, you would then, hop into that and that would be the fitness, et cetera, that you would be following for that. So when we look forward to January, when I mentioned, being able to have, a membership model eventually, The purpose for that is to be able to house everything in one place.
[01:17:30] Jenny Swisher: So that people can eventually unlock these different things within their membership. So we’ve sort of just served the need as it’s come, right. It started as the course. Then we were like, okay, we need the doctor. Okay. We need the fitness program. So that’s why everything sort of stands alone. They will continue to stand alone because we have this affiliate model for sync and we want to.
[01:17:49] Jenny Swisher: Make sure you guys, you know, not everybody wants fitness. You guys have the ability to do those a la carte, but we were planning to house them in a membership where people can more easily unlock them and see what the options are all in one place. So for example, I have people in sync who are looking to conceive, right?
[01:18:06] Jenny Swisher: They had no idea that I had a functional fertility course. So we want to make everything that’s like, Oh yeah, we have this. If that’s something that you want to pursue as well. So does that make sense? Awesome. Yeah. So, I’m doing a call with. all the people. So Kelsey, Miriam, Paige, and I are doing a call for our affiliates, sync affiliates this Thursday night.
[01:18:25] Jenny Swisher: We’ll be talking specifically about Perry RX. So if you get enrolled before then you can hop on that call to learn more about it. but I’m super excited because I think, you know, this is the information that women need. And I think everyone else out there has been too afraid to craft something like this, because, you know, Even though health is individual, it’s easier to create a cookie cutter approach.
[01:18:44] Jenny Swisher: It’s easier to say, just take these supplements for perimenopause. Well, what’s in the supplements and are they for me? And am I deficient in those things? Like, those are all questions that a lot of times women don’t ask because diet culture has taught us that we should just do what Jane is doing because she’s working for Jane, right?
[01:18:57] Jenny Swisher: So these are all the things that we’re unlearning. I like to say, I believe that these people, these other experts that I brought into my world have just landed in my lap. through divine intervention, right? I come out with the five fundamentals of hormone balance and all of a sudden I’m, I’m just Dr.
[01:19:12] Jenny Swisher: Page. It’s like, she’s the perfect fit, right? And then Kelsey is the perfect fit for the fitness and her beliefs in the fitness. And then I meet Miriam and actually her father was killed on 9, 9 11 in the towers. So she has a really extensive childhood trauma history. That she ended up learning so much more about nutrition and her emotional eating that she became a registered dietitian.
[01:19:30] Jenny Swisher: So she serves our trauma. She serves our nutrition. She’s, she serves so much there as well. So these people are just sort of like landing and the synergy is amazing. And it’s like, I want to bring all these people to you and I want to be able to serve women on all levels. Oh, and that’s the most important thing I wanted to mention. I made a note here and everything I get this question a lot do we get your mentorship? you got to hear from Jamie tonight. when it comes to human grace, she is my upline at human grace.
[01:19:53] Jenny Swisher: you will never find a better leader. She has an extensive history and success in direct sales. when you come into the human grace advocate piece of this, You get her mentorship, my mentorship, whoever invited you here as mentorship. The team works as a cohort, so we lead everything together.
[01:20:07] Jenny Swisher: We run these amazing hormone harmony events. We run amazing webinars and informational events, and it’s truly fantastic. And it helps you to get into direct sales where you’re working smarter, not harder. as far as SYNC, I offer mentorship for SYNC coaches as well. So we usually do twice monthly check in calls. I keep everybody updated on product announcements, like all that kind of stuff as well. So I’m really all about helping you build a brand and hormone health, helping you niche down and make this what you serve.
[01:20:33] Jenny Swisher: And we do that through these two different avenues.
[01:20:39] Jenny Swisher: Perfect. Okay, so if you have any more questions, reach out to the person who invited you here, they can get you set up with links and all the things or answer your questions. . I will have a recording for this as well.
[01:20:50] Jenny Swisher: So if you feel like, oh my gosh, that was a lot, I need to watch it again. You can also watch the recording. I know we have people asking for it already, but, I, for me, like in 2019, I was like, give me my word, God, like what’s my word for this year. And he so clearly told me it was serve. And then I got to the end of 2020 after the launch of the course.
[01:21:08] Jenny Swisher: And I said, okay, what’s it this year? And he said, serve again. And it just continues to be serve. And, I continue to do that myself. And I like to bring like minded women along with me who really want to go deep with people and create impact. I’m really excited about this partnership with human grace, really excited about where the company’s going and being able to fuel their mission as well, because it’s so perfectly aligns.
[01:21:30] Jenny Swisher: I don’t like to dabble much in physical product. I mean, human grace is the physical product that I promote aside from our sync scope. But I do like the idea of gift boxes for different transitions for women through life, whether that’s first period, pregnancy, postpartum parent, like congrats on perimenopause.
[01:21:47] Jenny Swisher: Here’s some non alcoholic champagne, menopause, like whatever that is. Right. I think that would even be fun and great brand awareness too, when people start to receive those boxes. So we’ve got, I’m like full of ideas. In good interest for women. So my husband works with me and he’s always, it’s, I always like to share this because it’s very telling.
[01:22:04] Jenny Swisher: He’s like, Jenny has all these ideas and I just make them happen. So he’s like my chief financial slash technology slash. Whatever I need Googler. so any ideas? Yeah, I’m open to. Yeah, perfect. All right, you guys. thank you so much for doing this. I will have the recording. I’ll post it in the Facebook event in case you want it, or you want to hand it out to any friends of yours, but otherwise just speak to the person who invited you here and hopefully we’ll be welcoming you to both sync and human grace very soon.
[01:22:33] Jenny Swisher: All right, you guys have a good night. We’ll talk soon.